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    Paper code

    IAC-17,E6,IP,7,x38156

    Place

    2017-09-28 12:45, #7, Hall J&K2

    Title

    Space marketing: A novel experience in luxury brands.

    abstract

    View PDF

    Session

    IP. Interactive Presentations

    symposium

    E6. BUSINESS INNOVATION SYMPOSIUM

    congress

    IAC-17

    Type of presentation

    interactive

    Main author

    Dr. Andrea Escobar Rios, ITESM, Mexico

    Co-authors

    Mr. Yair Israel Piña López, Universidad Nacional Autónoma de México, Mexico;